LUXURY HOME MARKET
The Luxury Home Market varies depending on the market you are in and the values within the local area. The key indicators are generally in a prime location, expensive price, large size, privacy, unique, exclusive, view, high-end materials, expert design, and valuable amenities and in some instances, a prestigious history is a few of the qualifiers for a Luxury home.
Depending on the area “Luxury” can start out at a few million in some areas to over fifty million in other markets. The national average of a luxury home is two million. Beyond “Luxury” you have “Ultra-Luxury” which generally is what the top 1% of the population can even think about affording.
CENTRAL COAST BY AREA
PISMO BEACH
The luxury market for Pismo Beach is primarily in the northern portion of Shell Beach, known as the Palisades and the Bluffs. The lots are larger and many of the homes have ocean views there are gated communities like the Bluffs where there are less than 20 homes, all with spectacular ocean views mainly $4M and above.
ARROYO GRANDE
Arroyo Grande has both City and County properties that consist of primarily larger homes that are on larger lots, some with ocean views, some in gated or golf communities, vineyards, and larger accessory structures for agriculture or other hobby-related activities that range in price from $2-4M.
GROVER BEACH
In Grover Beach, there are several areas with ocean views but mainly the luxury market here is larger homes, some new construction in the $1-2M range, and one area is the gated community of Mar Brisa.
OCEANO
Oceano is an interesting town, it is one of the most affordable California beach cities and has oceanfront properties which would be the luxury market here ranging from $1-3M. The beach community of Oceano is unincorporated so there is a community Services District vs. City government and amenities like an unmanned County airport for easy travel access for private commuter planes.
NIPOMO
The town of Nipomo is the southernmost town of the County with a luxury market ranging from $2-4M mainly comprised of larger homes on larger lots, acreage, vineyards, and multiple structures like barns, large garages, and workshops. There are two golf course communities, Black Lake and Trilogy that offer various levels of luxury in these communities.
SAN LUIS OBISPO
The city of San Luis Obispo is rich in its history, the center of the county affords a vast variety of luxury from $2-6M with a diversity of historic estates, agricultural use acreage, new modern custom homes, gated communities, country club lifestyle and architectural masterpieces.
AVILA BEACH
Avila Beach has been revitalized in the past 20 years as you can see in both the residential and commercial real estate. The luxury market ranges from $2-4M and mainly consists of new construction of homes with and without views, medium-sized homes averaging around 3000 square feet with smaller lots averaging around 6,000 square feet vs. Other areas in the county with much larger parcels in the same price range.
LOS OSOS
A rural community sometimes referred to as lower Morro Bay, the luxury market is from $1.5-3M and consists mainly of custom homes in a hillside community or bayfront properties primarily with spectacular views looking into Morro Bay.
MORRO BAY
A city rich in history and a globally well-known landmark, the Morro Rock, the luxury market here ranges from $1.5M-7M with the majority of the homes in the $1.5-2M range mainly consisting of newer built or remodeled homes overlooking the water or the Rock.
CAYUCOS
A big little town with no room to grow, the luxury market here ranges from $1.5M to 6M with the majority of the $3M+ properties being oceanfront. The $3M and below are a collection of newer, newly remodeled, and older homes mostly close to or with ocean views and small lots, occasionally a home on acreage comes available and sells in this price range.
CAMBRIA
A very romantic beach community with a luxury market that spans from $1.5M-6M with the majority of the properties $2.5M+ are oceanfront properties, the balance is a collection of custom homes mainly with ocean views or close proximity to the ocean with a few properties that will come up with acreage.
ATASCADERO
A diverse area primarily warmer in a climate with a luxury market from $1M-3.5M, only a handful of properties are over $2M and they usually are larger homes 4,000 square feet and larger on acreage. The bulk of the market is $1-2M consisting of all styles of homes newer and older primarily on 1-5 acres.
TEMPLETON
A town rich in history with a luxury market ranging from $1M to 5M, the $3-5M estates are usually larger properties with 30 to over 100 acres some with their own vineyards. The bulk of the luxury market is from $1.5-2.5M ranging from 2 to 50 acres primarily of newer homes with a few historic homes from time to time.
PASO ROBLES
Paso Robles is rich in vineyards and wine culture the luxury market here ranges from $1.5-10M, with the majority being between $1.5-2.5M of larger homes on larger lots, some with vineyards, agriculture, and views. Several of the upper ends has over 100 acres and homes over 6,000 square feet.
SANTA MARIA / ORCUTT
A very affordable luxury market with a lot of value for the money, Santa Maria is in Santa Barbara County about 30 minutes south of Pismo Beach. The luxury market ranges from $1-2M with the bulk in the lower one million range with an average home size of over 3,000 square feet on just under an acre with many that are newer construction.
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-550-0603
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-459-9261
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-591-0577
(CA BRE # shown above if in IDX data)
cmcnairn@remax.net
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-610-3595
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-441-7744
(CA BRE # shown above if in IDX data)
charliecasale@me.com
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-550-1015
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-235-0406
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-801-3232
Beds
Baths
SqFt
(CA BRE # shown above if in IDX data)
805-441-7744

IDX information is provided exclusively for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. All data is deemed reliable but is not guaranteed accurate. Sale information is for personal and informational purposes only and is not an indication of a market analysis or an appraisal. Source MLSs include California Regional Multiple Listing Service, Inc. (CRMLS).





















$33,000,000
8 8 Beds
6 6 Baths
3,908 SqFt 3,908 SqFt
25000742 Listing No. 25000742
House Property Type: House
(57)
$22,750,000
5 5 Beds
1 | 5 1 | 5 Baths
7,438 SqFt 7,438 SqFt
SC24243961 Listing No. SC24243961
House Property Type: House
VIRTUAL TOUR
(73)
This listing is courtesy of Monica King BHGRE HAVEN PROPERTIES (CA BRE # shown above if in IDX data) 805-550-0603
$18,250,000
2 2 Beds
2 | 2 2 | 2 Baths
2,296 SqFt 2,296 SqFt
NS23158700 Listing No. NS23158700
House Property Type: House
VIRTUAL TOUR
(61)
This listing is courtesy of David Crabtree Home & Ranch Sotheby's Intl (CA BRE # shown above if in IDX data) 805-459-9261
$15,500,000
4 4 Beds
3 | 1 3 | 1 Baths
3,724 SqFt 3,724 SqFt
NS25061509 Listing No. NS25061509
House Property Type: House
VIRTUAL TOUR
(55)
This listing is courtesy of JoAnn Wall JoAnn Wall, Broker (CA BRE # shown above if in IDX data) 805-591-0577
$13,000,000
5 5 Beds
0 | 6 0 | 6 Baths
5,258 SqFt 5,258 SqFt
NS23231100 Listing No. NS23231100
House Property Type: House
(71)
This listing is courtesy of Carolyn McNairn RE/MAX Parkside Real Estate (CA BRE # shown above if in IDX data) cmcnairn@remax.net
$11,798,000
4 4 Beds
2 | 3 2 | 3 Baths
6,087 SqFt 6,087 SqFt
NS24195300 Listing No. NS24195300
House Property Type: House
VIRTUAL TOUR
(75)
This listing is courtesy of Maci Umbertis RE/MAX Parkside Real Estate (CA BRE # shown above if in IDX data) 805-610-3595
$9,499,000
2 2 Beds
2 2 Baths
3,200 SqFt 3,200 SqFt
SC24069387 Listing No. SC24069387
House Property Type: House
VIRTUAL TOUR
(52)
This listing is courtesy of Lindsey Harn Christie's International Real Estate Sereno (CA BRE # shown above if in IDX data) 805-441-7744
$8,250,000
5 5 Beds
4 | 2 4 | 2 Baths
6,860 SqFt 6,860 SqFt
SC24191911 Listing No. SC24191911
House Property Type: House
(67)
This listing is courtesy of Charlie Casale The Real Estate Company of Cambria (CA BRE # shown above if in IDX data) charliecasale@me.com
$8,200,000
6 6 Beds
5 | 1 5 | 1 Baths
6,971 SqFt 6,971 SqFt
SC25075614 Listing No. SC25075614
House Property Type: House
VIRTUAL TOUR
(69)
This listing is courtesy of Colleen Clarke Christie's International Real Estate Sereno (CA BRE # shown above if in IDX data) 805-550-1015
$7,890,000
4 4 Beds
4 | 1 4 | 1 Baths
5,362 SqFt 5,362 SqFt
SC24214537 Listing No. SC24214537
House Property Type: House
VIRTUAL TOUR
(72)
This listing is courtesy of Deborah Brooks Berkshire Hathaway HomeServices California Properties (CA BRE # shown above if in IDX data) 805-235-0406
$6,900,000
3 3 Beds
1 | 6 1 | 6 Baths
5,520 SqFt 5,520 SqFt
SC24059198 Listing No. SC24059198
House Property Type: House
VIRTUAL TOUR
(31)
This listing is courtesy of Linda Wilson Richardson Sotheby's International Realty (CA BRE # shown above if in IDX data) 805-801-3232
$6,888,000
6 6 Beds
5 | 1 5 | 1 Baths
6,243 SqFt 6,243 SqFt
SC25025078 Listing No. SC25025078
House Property Type: House
VIRTUAL TOUR
(75)
This listing is courtesy of Lindsey Harn Christie's International Real Estate Sereno (CA BRE # shown above if in IDX data) 805-441-7744

IDX information is provided exclusively for consumers' personal, non-commercial use and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. All data is deemed reliable but is not guaranteed accurate. Sale information is for personal and informational purposes only and is not an indication of a market analysis or an appraisal. Source MLSs include California Regional Multiple Listing Service, Inc. (CRMLS).